# Bernard Watch

> Austin, TX luxury watch dealer - buy, sell, and trade new and pre-owned Rolex,
> Patek Philippe, Audemars Piguet, and other fine Swiss timepieces. Founded 1990,
> online since 1996. Every listing carries schema.org Product JSON-LD (price,
> availability, mpn, original box/papers, condition grade).

## How to search and read listings
- [Search by keyword or reference](https://www.bernardwatch.com/list.cfm?search=Submariner): 3 or more characters. A single match 302-redirects to the watch detail page (/watch/{BWID}); multiple matches render a CollectionPage with an ItemList of Product JSON-LD. Optional filters: BrandKey= and Style= (Style is a style filter, not a reference lookup).
- Watch detail pages use the canonical URL /{Brand}/{Style}/{BWID} (for example https://www.bernardwatch.com/Rolex/Submariner/RLX9216) and are also reachable at /watch/{BWID}. Each carries full Product JSON-LD: USD price, availability (InStock or SoldOut), condition (New or Used), mpn, brand, an image array, plus additionalProperty for reference, case dimensions, movement/calibre, original box and papers, condition grade, and alternate references.

## Browse by brand
- [Bell Ross](https://www.bernardwatch.com/Bell-Ross): Bell Ross watches in stock
- [Bertolucci](https://www.bernardwatch.com/Bertolucci): Bertolucci watches in stock
- [BlancPain](https://www.bernardwatch.com/BlancPain): BlancPain watches in stock
- [Breitling](https://www.bernardwatch.com/Breitling): Breitling watches in stock
- [Cartier](https://www.bernardwatch.com/Cartier): Cartier watches in stock
- [Doxa](https://www.bernardwatch.com/Doxa): Doxa watches in stock
- [Grand Seiko](https://www.bernardwatch.com/Grand-Seiko): Grand Seiko watches in stock
- [Hanhart](https://www.bernardwatch.com/Hanhart): Hanhart watches in stock
- [Hublot](https://www.bernardwatch.com/Hublot): Hublot watches in stock
- [IWC](https://www.bernardwatch.com/International-Watch-Company): IWC watches in stock
- [Jaeger-LeCoultre](https://www.bernardwatch.com/Jaeger-LeCoultre): Jaeger-LeCoultre watches in stock
- [Longines](https://www.bernardwatch.com/Longines): Longines watches in stock
- [Omega](https://www.bernardwatch.com/Omega): Omega watches in stock
- [Panerai](https://www.bernardwatch.com/Panerai): Panerai watches in stock
- [Patek Philippe](https://www.bernardwatch.com/Patek-Philippe): Patek Philippe watches in stock
- [Rolex](https://www.bernardwatch.com/Rolex): Rolex watches in stock
- [TAG Heuer](https://www.bernardwatch.com/Tag-Heuer): TAG Heuer watches in stock
- [Tudor](https://www.bernardwatch.com/Tudor): Tudor watches in stock
- [Zenith](https://www.bernardwatch.com/Zenith): Zenith watches in stock

## Key pages
- [All watches for sale](https://www.bernardwatch.com/watches)
- [What's New](https://www.bernardwatch.com/Whats-New)
- [Sell your watch](https://www.bernardwatch.com/Sell-Your-Watch)
- [Watches we buy](https://www.bernardwatch.com/Watches-We-Buy)
- [Trade in or trade up](https://www.bernardwatch.com/TradeIn-TradeUp)
- [Why sell to Bernard Watch](https://www.bernardwatch.com/Why-Sell-To-Bernard-Watch)
- [About](https://www.bernardwatch.com/about)
- [Contact](https://www.bernardwatch.com/contact)
- [Policies: shipping, returns, warranty](https://www.bernardwatch.com/Policies)
- [Brand index](https://www.bernardwatch.com/Watch-Brands)

## Guides and reference
- [Rolex overview and history](https://www.bernardwatch.com/Rolex-Overview-and-History)
- [Swiss watch groups](https://www.bernardwatch.com/Swiss-Watch-Groups)
- [Glossary of watch terms](https://www.bernardwatch.com/Glossary-of-Watch-Terms)

## Machine-readable data
- [Sitemap](https://www.bernardwatch.com/sitemap.xml): complete URL index covering brands, collections, and every in-stock watch.
- [Product feed](https://www.bernardwatch.com/feeds/froogle.xml): full in-stock catalog as a Google Shopping RSS feed - per item title, price (USD), availability, image, brand, and model/reference. Regenerated daily.
- Per-page schema.org Product JSON-LD is the canonical structured source for any individual watch.

## Optional
- [Reduced prices](https://www.bernardwatch.com/Reduced-Prices)
- [Diving watches](https://www.bernardwatch.com/Diving-Watches)
- [Watch straps, bands, and parts](https://www.bernardwatch.com/Watch-Straps-Bands-Parts)
- Filter facets follow simple patterns: /ByPrice/{max-usd}, /Watches/metal/{Metal}, /Watches/movement/{Movement}, /Watches/functions/{Function}